Restaurant chain Java House intends to collaborate with local investors who will use the Kukito brand name to establish up to 30 fast food outlets as it seeks to accelerate growth through franchising.

Additionally, Java, bought in 2017 by private equity firm Abraaj, plans to ride on the partnerships from external investors to develop its Kukito outlet numbers across the country.

In exchange for gaining the rights to use the brand, a business usually pays the franchisor an initial start-up and annual licensing fees.

According to the business daily, the model saves the franchisor expansion capital and helps boost growth.

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“Franchising is a good model if you want to grow a brand quickly,” Java House Africa Group chief executive Derrick Van Houten told the Business Daily in an interview.

“Kukito is a brand that needs a footprint. Between 20 and 30 outlets is the goal in the short term.”